AI SDR: 3× ROI and 40% Faster Sales Cycles

AI SDR top results

Pipeline
£440K+

Pipeline created via AI SDR

Conversions
+12%

Sales qualified leads conversion from uploaded contacts, with a higher-fit prospect pool.

Enrichment
6,000+

Contacts enriched. Automatically sourced, scored, and added to the CRM.

About the Client

Industry
Staffing & Recruiting
Use case
AI-Powered Sales Intelligence, Smart Prospecting Automation
Technologies
OpenAI

The company (NDA) specializes in flexible staffing solutions designed to connect talent with opportunity at scale. Its intuitive app allows job seekers to quickly find short- and long-term temporary roles across various industries, from hospitality and retail to logistics and healthcare.

For companies, the company provides a streamlined way to fill workforce gaps, manage seasonal demand, and access vetted talent in real time. Operating across the US and UK, the platform combines technology with deep market insight to match the right candidates with the right roles, ensuring both speed and quality in hiring. 

The Challenge

Our client set out to expand its client base and strengthen its market presence. Despite strong industry expertise, its sales teams were spending most of their time on manual research instead of building relationships and closing deals. Up to 80% of a BDR's time was lost identifying companies, finding decision-makers, and crafting personalized outreach. 

The key pain points were clear:

☹️ Sales data was scattered across CRMs, outreach tools, and news feeds, forcing reps to waste hours on manual research.

☹️ Valuable buying signals were missed, leading to low engagement with high-fit prospects.

☹️ Teams operated only in the UK and the US, restricting geographic reach.

☹️ 80% of a BDR's (Business development representatives) time went into manual tasks instead of meaningful outreach.

Our Approach

To break free from manual research and data overload for our client, we designed an AI-driven multi-agent system to:

✅ Find decision-makers.

✅ Enrich company data.

✅ Analyze job market dynamics.

How the Process Works Now

#1. Apollo Leads Research – The AI finds potential leads via Apollo, filtered by role.

#2. Scoring Algorithm – Selects only high-quality leads with a score of 4+.

#3. Expand Research – Broadens the search if there aren't enough top-tier leads.

#4. Upload Leads – Automatically sends confirmed leads into the CRM.

#5. Company Enrichment – Adds news updates, hiring signals, and contextual insights.

#6. Discover Offices & Jobs – Identifies company locations and vacancies matching the Ideal Customer Profile (ICP).

🚀 Key Features

Each feature of Power Sales Intelligence was designed to eliminate bottlenecks and enhance precision:

Multi-Agent Framework

Multiple AI agents work to identify decision-makers for specific roles in target companies.

Enriched Company Data

Automatically adds key firmographic details — industry, location, revenue — directly into the CRM. 

Job Market Analysis

Real-time monitoring of relevant job postings to detect intent signals.

Fit Scoring Algorithm

Developed and validated lead and company scoring models for accurate prioritization. Prioritizes the most valuable prospects, ensuring that even if only 1 out of 10 replies — it's the right one.

API Integration

Pushes all collected data straight into HubSpot CRM for immediate use.

Slack Agent

Allows sales reps to request leads or updates directly from Slack, making data instantly actionable.

Intelligent Sales Prioritization

Combines data from Business Intelligence, CRM, Outreach, and Signal tools to prioritize tasks using AI agents.

What This Means for Sales Representatives

🔍 Less Time Spent Researching: Focus on closing deals by targeting only high-fit prospects.

⏱️ Less Guesswork on Timing: Engage leads at the perfect moment with AI-driven outreach prompts.

📣 No Missed Buying Signals: Get instant alerts when prospects show intent.

🧭 No Uncertainty in Next Steps: AI-powered coaching guides you through the best actions.

What This Means for Sales Managers

📈 Less Time Diagnosing Problems: Spot bottlenecks instantly with full-funnel visibility.

🎯 No Generic Coaching: Deliver data-backed, personalized guidance for every rep.

🕵️ No Pipeline Blind Spots: Determine where your team should focus to maximize ROI.

🔧 Less Trial and Error: Scale the winning behaviors of top performers across the entire team.

Expected Business Impact

Better qualification

Sophisticated FIT scoring identifies ideal customer profiles.

Engagement rates

Interaction intelligence guides perfect-timing outreach.

ROI

AI agents on top of CRM data make every rep more prepared and targeted.

40%
Shorter sales cycles

Contextual AI recommendations accelerate deals.

Next Steps

The next phase is to develop a full-fledged software product — a dedicated interface where each BDR can log in, view analytics, manage leads, and handle outreach all in one place, without relying solely on Slack.

What the Client Team Says

Transform AI from a Risk into a Strategic Advantage.

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