NDA: 3× ROI and 40% Faster Sales Cycles
For sales teams, the struggle is real: endless spreadsheets, fragmented CRMs, and hours spent chasing leads that may never respond. We've highlighted how one of our clients, automated lead discovery and transformed the sales process from tedious data collection into a streamlined, high-impact engine for revenue growth in a matter of weeks.
Industry
Staffing & Recruiting, Human Capital Services
Use case
AI-Powered Sales Intelligence, Smart Prospecting Automation
Technologies
GPT-4
Results
530 real-time interactions
with the sales team, demonstrating rapid adoption and tangible impact in just the 1st month
6,000+
contacts enriched
£440K+
Pipeline created
+12% sales qualified leads conversion
From upload contacts
40 minutes
the time it now takes to book more meetings than the team used to schedule in an entire week.
The company (NDA) specializes in flexible staffing solutions designed to connect talent with opportunity at scale. Its intuitive app allows job seekers to quickly find short- and long-term temporary roles across various industries, from hospitality and retail to logistics and healthcare.
For companies, the company provides a streamlined way to fill workforce gaps, manage seasonal demand, and access vetted talent in real time. Operating across the US and UK, the platform combines technology with deep market insight to match the right candidates with the right roles, ensuring both speed and quality in hiring.
The Challenge
Our client set out to expand its client base and strengthen its market presence. Despite strong industry expertise, its sales teams were spending most of their time on manual research instead of building relationships and closing deals. Up to 80% of a BDR's time was lost identifying companies, finding decision-makers, and crafting personalized outreach.
The key pain points were clear:
☹️ Sales data was scattered across CRMs, outreach tools, and news feeds, forcing reps to waste hours on manual research.
☹️ Valuable buying signals were missed, leading to low engagement with high-fit prospects.
☹️ Teams operated only in the UK and the US, restricting geographic reach.
☹️ 80% of a BDR's (Business development representatives) time went into manual tasks instead of meaningful outreach.
Our Approach
To break free from manual research and data overload for our client, we designed an AI-driven multi-agent system to:
✅ Find decision-makers.
✅ Enrich company data.
✅ Analyze job market dynamics.
How the Process Works Now
#1. Apollo Leads Research – The AI finds potential leads via Apollo, filtered by role.
#2. Scoring Algorithm – Selects only high-quality leads with a score of 4+.
#3. Expand Research – Broadens the search if there aren't enough top-tier leads.
#4. Upload Leads – Automatically sends confirmed leads into the CRM.
#5. Company Enrichment – Adds news updates, hiring signals, and contextual insights.
#6. Discover Offices & Jobs – Identifies company locations and vacancies matching the Ideal Customer Profile (ICP).
🚀 Key Features
Each feature of Power Sales Intelligence was designed to eliminate bottlenecks and enhance precision:
Multi-Agent Framework
Multiple AI agents work to identify decision-makers for specific roles in target companies.
Enriched Company Data
Automatically adds key firmographic details — industry, location, revenue — directly into the CRM.
Job Market Analysis
Real-time monitoring of relevant job postings to detect intent signals.
Fit Scoring Algorithm
Developed and validated lead and company scoring models for accurate prioritization. Prioritizes the most valuable prospects, ensuring that even if only 1 out of 10 replies — it's the right one.
API Integration
Pushes all collected data straight into HubSpot CRM for immediate use.
Slack Agent
Allows sales reps to request leads or updates directly from Slack, making data instantly actionable.
Intelligent Sales Prioritization
Combines data from Business Intelligence, CRM, Outreach, and Signal tools to prioritize tasks using AI agents.
What This Means for Sales Representatives
🔍 Less Time Spent Researching: Focus on closing deals by targeting only high-fit prospects.
⏱️ Less Guesswork on Timing: Engage leads at the perfect moment with AI-driven outreach prompts.
📣 No Missed Buying Signals: Get instant alerts when prospects show intent.
🧭 No Uncertainty in Next Steps: AI-powered coaching guides you through the best actions.
What This Means for Sales Managers
📈 Less Time Diagnosing Problems: Spot bottlenecks instantly with full-funnel visibility.
🎯 No Generic Coaching: Deliver data-backed, personalized guidance for every rep.
🕵️ No Pipeline Blind Spots: Determine where your team should focus to maximize ROI.
🔧 Less Trial and Error: Scale the winning behaviors of top performers across the entire team.
Expected Business Impact
Next Steps
The next phase is to develop a full-fledged software product — a dedicated interface where each BDR can log in, view analytics, manage leads, and handle outreach all in one place, without relying solely on Slack.
What the Client Team Says
"This is amazing, the AI agent is a life change. brilliant work!! I have added this to my favourites tab and will be submitting many more."
"The quality of the contacts and accuracy of the phone number is spot on! I have already got some meetings booked."
"It has been a game changer in our prospecting efforts. The scoring feature significantly reduces administrative time by helping us quickly assess and align prospects with our criteria and delivery standards. Its seamless integration with Outreach ensures a smooth transition from company identification to individual contact, streamlining the entire process. Like any new system, there's room for performance optimisation, but even now, it's become an essential part of my daily outreach."
See It in Action — claim a free pilot for your custom internal AI solution with BotsCrew
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