Why Without Chatbots Your Business Is Going To Die?
In our modern world technologies and business are walking hand in hand. In recent few years, there have been a lot of different technological innovations that are influencing almost every industry. In 2017 you cannot ignore the changes that technology is bringing us because you may fall behind others. Adopting new trends is very important as it may help you to stand out from the crowd of your competitors. An innovation that is causing a big fuss right now are the chatbots. Bots are conquering almost every area in business bringing to them a lot of benefits.
What Are Chatbots?
are computer programs that imitate conversation with people using artificial intelligence. These programs are usually created to simulate how a person would behave as a conversational partner. Chatbots are typically used in dialog systems for different practical purposes including customer service or information acquisition.
Chatbots that function based on a set of rules are very limited. They can only respond to very specific commands.This means that these bots have clear boundaries and they are as smart as they are programmed to be.
What Can Kill Your Business?
It is really hard to be successful in such a competitive area as a business. There are many reasons that can make you fail in what you do. In our age technologies play the most important role in almost every area. Therefore,ignoring new trends can harm your business. In order to keep up with others and to not to fall behind your competitors, you have to adapt and implement new changes to your business.
People are starting to use messenger to chat with their friends, relatives, to connect with different brands, search for products and look for some content. Recent studies show that messengers are more popular and have higher rates than apps. Finally, the most of the users is a younger age group which actually is highly important demographic for advertisers, publishers, and brands.
Stats from Business Insider
In 2017 it is all about making everything easier and faster. The most of the customer support is really out of date. It is slow, not always reliable, sometimes it can be not really helpful. It is obvious that customers will choose the vendor that requires spending less efforts to get in touch with him and provides faster support. Moreover, most of the people don’t like to spend time waiting on their phone to talk to support person.
For business owners, a current way of providing customers support is also not the greatest. Most businesses get flooded with similar questions such as hours of operation, address, return policies, etc.
Frost & Sullivan forecasts the total number of contact center seats shrinking by 100,000 seats by 2017.
Customers interact with chatbots as they would with human representatives, but they’re cheaper and more efficient.
They can call a taxi, make an order for a lunch, make a hotel reservation, reorder office supplies and even manage your calendar. Moreover, chatbots can take over the boring work so you can focus on what’s most important for your business.
If people are spending most of their time in messaging apps, we have to think about how to meet them where they are. People always gravitate to what is easiest. —
Nowadays customers can buy products by having a conversation with a chatbot. Since the chatbot stores information and any changes to orders, it can learn over time the preferences of individual users and will be able to follow-up to make following sales.
Emi explains that Teads recently released a conversational ad for Tommy Hilfiger, revealing that while the ad itself lasts for 15 seconds, users spend an average of one minute 45 seconds engaging with the ad. Emi explains that Teads recently released a conversational ad for Tommy Hilfiger, revealing that while the ad itself lasts for 15 seconds, users spend an average of one minute 45 seconds engaging with the ad.