First of all, this article can be interesting for those in which life news media plays an important role, for business people who are owners of some news media and for marketing teams, who want to increase the number of young visitors to their resource, but also it’ll be interesting to the ordinary reader.
With human development, an opening of the new technologies, particularly the Internet, the word “NEWS” began to gain very extensive concept: starting with news feed in a social network up to news programs on TV.
At first, people got news with reading newspapers, tabloids, magazines and etc. But now, people start reading press news less because it’s easier to find everything on the Internet instead of reading “kilograms” of a fresh edition.
After the appearance of TV, almost in every house, people started to prefer watching NEWS. Although News on TV is not always about what viewers want to see and mostly based on crime or politics.
However, nowadays technologies become more available for users.
People started to gain information from the Internet when it turned into widespread.
Searching for interesting content makes you tired and bored, even when you are visiting a news website.
Years pass and we get more opportunities. Social networks become popular and more attractive, so a lot of people choose it instead of anything else.
The world is always in motion, and we don’t have a lot of time to read newspapers, watch the news on TV or explore different news websites via personal computer.
Now you can do all of this stuff with your mobile device.
Today users are very demanding, and they don’t need all the content, they want to see only the selected one.
If short, they recommend:
And they are absolutely right!
They tell us to find a modern way to attract the public.
Since the early 2000s, brands have experimented with social media platforms and networks to communicate with customers and prospects. First through weblogs, then eventually through social networks such as Facebook and Twitter.
You may ask: “How can Artificial Intelligence concern News Media?”.
It’s very simple. An alternative is the chatbots.
So, why famous media companies are using chatbots?
This is why chatbots give you such big opportunity. It is a good chance to create a successful business, to build something people want.
Summary: Don’t be scared of new technologies. They place a great part in our lives and in our future! Let’s chat!