3 Reasons To Have A Chatbot Rather Than App
We live in an era of technological progress where you can find apps basically for your every need. But everything in our world is changing so fast that we have to ask ourselves if apps are really that convenient as we used to think?
Nowadays chatbots are altering our lives and changing communication between business owners and clients for better. Chatbots offer a whole new range of different possibilities to help your business thrive.
So, many of you may wonder are chatbots better than apps? Well, there is a great number of reasons you should consider before taking sides.
1. Better to deal with a number of Chatbots than with tons of apps
Today people’s mobiles are already overcrowded with various apps. To use chatbot, You don’t need to download a special app. They use your existing messengers such as Facebook, Telegram, Slack, Kik, WhatsApp.
Over the past few years, app market has been filled with all kinds of apps for shopping, travel, socializing, dating, delivery services, music, and so on. It’s nice to have such a variety of apps, but according to recent statistics, people aren’t downloading new apps as often as they used to
2. When you stop using a chatbot, it just hangs out in your old messages.
You don’t need to store a massive variety of apps on your phone using chatbots. When a bot becomes irrelevant it just simply stays in your messages, and you don’t have to uninstall it.
3. Chatbots are faster and cheaper to develop
Another great benefit of chatbots is that they are much easier, faster and cheaper to develop.
To develop an app for your business, you have to work with professional iOS and Android developers also cooperating with a strong UX designer. As a result, this process can take quite a lot of time and cost you a pretty big amount of money. At the same time, chatbots make it possible for small business to offer their services more efficiently, with much more lowers costs than app development. Even if you have a larger business and have some extra money to build an app, it’s still worth considering a more economical and reachable chatbot alternative.
Moreover, apps have to be tested, refined and only after that submitted to app stores for approval before clients can reach your product. Apps require constant investment to develop and upgrade.
Chatbots, on the other hand, are much simpler. You don’t have to worry about app development, as messenger apps are built by third parties. All chatbots feature updates can be done with continuous integration just to the backend.
As previously mentioned, the easiest way to upgrade your online business and reach a larger audience is to connect with people where they already spend most of their time.
… and a little extra:
Apps are tougher to maintain
Recent studies show that there are currently 2 million mobile apps available for iOS devices and 2 million available for Android devices as well.
This shows that it is really hard for an app to get noticed. The other problem with an app is that they must constantly be updated. Every year, new OS versions are released, and if you don’t update your app, it will become unsupported on the latest devices.
Therefore, you also have to upgrade the design of your app to not fall behind and be in trend. Failing to update an app’s design can sometimes be enough to lose users over time.
A chatbot is a powerful tool that can bring benefits to every industry. Bots enhance communication with customers and help you to reach more people.
You can thrive your business easily on the latest technologies and keep your customers happy.
Author – Max Gladysh